How L’Oreal Is Adapting to Meet the New Beauty Era | Quantum Marketing

Bloomberg Originals ·
Business Corporate France
Business & Economy

The beauty industry has entered an age of dramatic transformation thanks to the creator economy and artificial intelligence-powered personalization. In this episode, Raja Rajamannar sits down with L'Oréal's Asmita Dubey, global chief digital and marketing officer, to unpack how the century-old brand is trying to capitalize on the influencer economy and beauty technology. -------- Like this video?…

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