From 'Coffee Prince' to 'My Lovely Sam Soon,' 2000s K-drama fashion is back

Korea Times News ·
South Korea

After years of playful, edgy Y2K fashion dominating wardrobes, young Korean women are turning toward something decidedly more grown-up. The so-called "grown woman look," a Korean fashion trend centered on sophisticated, understated femininity, is gaining traction among women in their 20s and 30s. Fashion brands are responding with fall and winter collections built around polished silhouettes,…

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